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How you can harness creativity to attract more people to your event – the power of the SENSES

May 20, 2017

An earlier post – about how to appeal to more senses.

I Wanna Be Creative!

How YOU can creatively hook attention for your next event.

I was brought in for my media and communication expertise to help with a very important ART EXHIBITION that wanted attention.

The Client needed to hook media attention to spread the message and to hook audience attention through other ways too.

(now this is NOT one of the exhibits – but later you’ll read how this artist inspired a fun dish!)

My advice:

  1. Go broader than just paintings on a wall. Don’t just make it an Art show – make it a celebration of creativity
  2. Focus on audience benefits. What will your audience gain from this? What will they be able to DO. Doing words are verbs – use lots of verbs in your promotional copy
  3. Have some FUN with this – inject some fun
  4. Appeal to other senses – think of all the senses and make sure you are…

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